Friday, October 23, 2009

New Tips

New Tips

tips

3 Tips to Promote Your Article and Drive More Traffic to Your Website

1. Write a meaningful & brief description

It’s important to write meaningful and brief description about your article, most readers skip the article if they do not like your article description. Don’t write the stories you have just 300 characters to describe your article. Do not use same description on your all articles, it creates the duplicity.

2. Keywords are important

You might be wondered to know keywords play important role in finding your article to readers and search engines. Always write accurate keywords and avoid keyword stuffing. You can get keywords from your article contents or you can think yourself what user will search to find your article.

3. Submit to social bookmarking sites

We recommend you should submit your site to social bookmarking sites such as Twitter, Digg, Reddit, Yahoo! Buzz, Stumble Upon etc. With few minutes of work you can not only promote your article easily but also drive good amount of traffic on your website. For your easiness we have put sharing links at top and bottom of each article.

How to Increase Search Engine Visibility, Traffic and Backlinks For Your Website

Search Engine Visibility

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SEO (Search Engine Optimization) means making your website get more noticed in SERP (Search Engine Results Page). The more noticeable, the higher the rank, high rate of popularity and hence more opportunities your way, here are few tips to make your website stand out among thousands.

  • Maximum Exposure

Blog Search Engines like Technorati, sphere and Ice Rocket are the powerful weapons to build your blog or website. Create an account in these sites and it will let your readers know whenever you update. Get yourself featured in organized directories such as Google (the biggest giant of all),Yahoo and MSN.

  • Make your Website Search Engine Friendly

You can make your website friendly by paying attention to what you update on your blog. Content really matters and so do images. Heavy images often reduce search engine visibility. Maintain your website or blog actively as it’s the best way to make your site more search engine friendlier. Run content related advertisement, this will help.

  • Keyword Search

Correct keywords make a world of difference. Do a keyword search that is relevant to your site and add them in your post. They will help your page rank better. Keyword search is a successful market strategy that is strongly suggested by the experts. Try to weave as many keywords as possible in your web page.

Traffic

In simple words, traffic is about number of hits your website gets and how many people are interested in reading your web contents.

  • Coin a title that boost traffic- not reduce it!

Title is what that must include most important tag. Name of your page title does matter. Write a title that is catchy, snappy and grabs the attention instantly. Make sure that your page is relevant to your title. It won’t hurt to include 15-20 words description that should summarize the functionalities of your page.

  • Tag, Categorize, Sub-categorize

Tagging maximizes the traffic so tag religiously on your blog posts. Include as many relevant tags as possible. By categorizing and sub-categorizing, it will easier to search what people are looking for and will make your site user friendly.

  • Fresh and Original Content

There are not really great tricks to boost traffics, you can achieve high traffic temporarily but it matters to have value added content on your site. Content that is original and fresh. Content that gets to update on regular intervals. Make sure your content is worthy of being read by millions of people.

Backlinks

Backlinks are actually the main building block of good SEO because they are the links that are directed to your website. Why they are important is because search Engine such as Google gives more importance to site that have number of quality backlinks.

  • Include backlinks in your signature

Whenever you’re emailing or posting a comment on another site, make sure to include your link in your ID. Leave your signature with a short bio after every post you write whether for your own blog or for article based websites such as Sooper Articles.

  • Link Request

Request relevant sites to link you and link relevant sites in your website, make it a win-win situation for both parties. Make sure there is a content of high quality on your website; this will make requesting for backlinking way easier for you. Let’s suppose if someone have a site about rescuing animals and receives a backlink about wild animals then it will be more relevant to search engine assessment.

  • Achieve Quality Backlinks

Entice visitors to come to your website; you really can’t expect people to automatically know the existence of your website. Spread the word by doing quality backlinks and look for natural links and build it with time.

These are the few tips to achieve search engine visibility, traffic and quality backlinks for your website and blog.

How Google Ranks Website

For those who are into making their websites search engine friendly, they first need to know how search engines rank websites in cyber world. Google is no doubt, a giant search engine and billions of things are being searched on Google everyday. People all around the globe rely on this search engine heavily. Ever been curious how Google ranks the web-pages?

There are several criteria which Google follows in ranking a website. Seven main criteria are discussed bellow:
Criterion One: Links

Google give importance to incoming links. Links that are of quality increases your website visibility too. Google applies ‘Aging Process’ to the website once it appears on the web world. Aging process means Google monitors the link as it changes over time, the speed at which the site adds incoming links and the life span of that link. The older the site is and the links coming into it, the more visible that site will be.

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Criterion Two: Domain Age

Another important criterion is Domain age. Domain is the URL of the website. It’s a good idea to have a domain name that you can stick to for a long period of time. Even if you change host, make sure your domain name stays or else you’ll loose the traffic. Sticking to the same domain name over the years definitely gets you to score extra brownie points from Google.
Criterion Three: CTR
Click through rates (CTR) is another important criterion. It means the rate at which people click through to your site. There are software tools available that can tell you the statistics of number and methods used by visitors to visit your website. The click through rate is also based on CTR of the advertising on your site. The more ads clicked on your site, the more importance your site will gain.

pagerank-criteria
Criterion Four: Trends and Seasons

If your site is about skiing, the chances are that it will get more traffic during winter season. If your site is about gardens and flowers, then spring time will also means more people visiting your site for information. So yes, current trends and fads are important in boosting your website rank. Currently American Idol is hot favorite among Google searches and blogs which are talking about American Idol are seeing more traffic to their website.
Criterion Five: Posting Frequency

It matters how often you update your website. The more updated your website is, the more are the chances of it appearing foremost in searched. The frequency at which you update plays a strong role in the visibility of your website. Consistency of updating stabilizes and gradually increases visitors of your website.
Criterion Six: Keywords

To evaluate the content of your site and content history, keywords and keywords density plays a key role. Keywords regarding current trends and important events drive traffic to your website. So do review your keywords and update them on regular basis.
Criterion Seven: Traffic and User Behavior

Traffic on your website is recorded and monitored by Google. It also keeps tracks of how long a visitor stayed on your page and what information were viewed and how many times your page has been bookmarked or added into favorites. This all adds importance to your site and makes it more search engine friendly and inevitably increase the ranking of your webpage.

SEO Efforts and Result

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This is the 3rd and last part of Strategies to Increase Search Engine Rankings, I hope our tips will you in getting good position on search engines . Increasing your search engine ranking is pricesless. It requires your time, patiences and efforts, and you can’t stop if you achieve the results, you should not forget your competitors eyes on you so its lifetime work or until you are working on your website. You need to test results to see how are you doing; this is known as site monitoring. It’s like checking the vital statistics; detect any odd or incorrect finding, then its time to make appropriate changes. Making the right SEO efforts and moves are the integral factor thatcontributes to the success of your website.

Here are the key areas that should always focus on:
Find out what bring most traffic to your site

Traffic determines the popularity of your website. Visit counter shows how many people are looking at your website and long they stayed, this spells success. See what is bringing people to your site, how and from where they are reaching to your site. Ever increasing visitor number actually indicates quality website. It will help you understand how people are using your site and what makes them return. You can install number of stat counters to check the traffic situation on your site. Couple of useful links that will help you count your stats are Google Analytics and Statcounter. I personally recommend Google Analytics its powerful, lots of features and easy to use and install.
Popular keywords and posts

Use popular keywords and phrases in your website; this certainly will increase the traffic. Highlight your popular posts. Keywords bring users to your site and the quality content of your posts will make them stay and return to your website again and again.
Check your page rank

It’s good to check your page rank regularly. See where your website ranks and what factors are decreasing or increasing the rank of your page. Your page rank is determined by evaluating the information present on your website, domain age, incoming links and more. By checking your page rank once or twice a week will help you in making the right actions in promoting your page rank in search engines. You can test your page rank on this page rank website.
Blog Promotion
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Search engines love blogs so it’s easier to promote your website if it has an active blog with quality content in it. So promote your blog by following few simple rules:
Submit to search engines

Let the search engines know that your web site exists, active and ready to be searched. Start using ping services and make your site more search engine friendly so that your site will come in the results of search engine whenever you publish post.
Become active and social

Promote yourself by taking part in social forum on internet. Be visible on the World Wide Web. Interact with other users, comment on other people blog (make sure that you make relevant comment and not spamming their site). In order to get noticed, you need to notice yourself. Say intelligent and eloquent stuff on your and other people sites and invite more visitors to visit to your site. Be polite and friendly and encourage people to find what is going on your website.
Build reputation

Become reliable. Get the right people to talk about you and establish your personality and reliability as this will ultimately increase your traffic and you’ll establish a loyal following to your site.

Maintenance of Your Website

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It is good to maintain your site on regular basis. Keep on introducing new changes to increase interest among users and put in new attractive themes on yearly or six monthly basis. Be up to date with recent changes and happenings in the web world and keep your site strictly following the latest standards. Put in quality content in your website and more importantly, maintain that quality to maintain and increase your readership.

These are the key areas you should focus on while maintaining your website:

* Take care of dead or broken link It’s very frustrating for readers to click on the link and find out that the required page is not available or get to see the famous Error 404 Page not found. Dead or broken links, out of date information, monotonous design make sites worthless. So hunt for missing or broken links on your website and fix them as soon as possible. It will certainly make your visitors much happier with your website.
* Keep your site Spam Free Spam is downright annoying and leaves an unpleasant impression on your site so it critical to tackle them. Websites that are clean of spam are certainly appealing so keep security moderation high on your site and check regularly to see if a sneaky spam comments are trying to make entrance into your website, kick them out before they make your site look unpleasant and messy.
* Plan regular Site Maintenance You put up an attractive site. Good, once in a blue moon check and fix the errors. Make your habit to check and maintain your website regularly, plan site maintenance on bi-monthly or at-least six-monthly basis depending on the site. Rejenuvate your whole site in this elaborate planned maintenance as this is critical for the fitness and health of your website.

Keep an Eye on your Competitors
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If you’re marketing your product or business globally through your site, its always good to see what are your competitors up to. Search for who are your competitors and how they are presenting their website. This is the best way to keep up with your competitors and give them a healthy competition.

* Learn from their Techniques

Don’t just focus on your own website. See what techniques are being used by others and what is working or not working for them. Learn from their skills and techniques. See who does better in ranking and why. See if they are using fewer graphic or more and study their stronger points. See what specializations they cover and how they handle their specializations. Like I said, learn from them and by learning, I certainly don’t mean start copying them blindly. There are certain techniques which may suit them and may not suit you so keep that in mind before making relevant changes in your website.
* Study your competitors Competitors come and go. If you are here to stay and being competent then study what causes the sites to fail and what cause success for your competitors. It will greatly help your website too.
* See who is linking with your competitor See who and why they are linking with your competitors and why not you. Maintain healthy comparison between you and your competitors. You can search that easily by googling it.

Strategies to Increase Search Engine Rankings

We have written some of our important strategies to increasing search engine ranking and traffic. We splitted this article into three parts so you should not mix up with things. Subscribe us via email or follow us on twitter to get updates for upcoming articles.
seo-people
The most effective way to drive traffic to your website is search engine. Search engines like Google or Yahoo sends you traffic when a person is searching for a particular phrase or keyword, search engine directs that person to your website if the phrase is related to your website. Over the years, importance of increasing search engine ranking has been recognized and considered as integral in web world.

There are several tips, techniques and tools available that increase your website ranking and drive the right traffic to your site. For your ease, I have short listed the best and time tested strategies that help in making your website more visible and search engine friendly.

Website Optimization

seo-website-optimization
Search Engine Optimization (SEO) is a technique that brings quality traffic from search engines to your website. Before we get start we need to make sure our website is optimized for search engines or not. To help search engine crawlers to move easily through your website and examine all the web pages, it is good to fix the core optimization problem.

Key areas to focus on web optimization are:
Optimizing your Code matters

To improve relationship with SEO, optimize your code. Make sure there are no road blocks or hurdles and that means test your web pages thoroughly. Put in relevant links in your posts that lead to other pages or blogs of your site. Visit your website often to get the clear idea how to make your website more enjoyable for visitors.
Keywords are Integral

Keywords can literally make your website more visible and more accessible. In simple terms, keywords counts hugely. Sprinkle relevant keywords in your posts or content. Increase keywords density by researching the hot trends or find keywords related to your niche by using word tracker. Include keywords in your title, content, domain. You can analyze your keyword density by using tools such as this.
Categories Tags and Ping Services

Categorize your posts. It will make things easier not just for SEO and your website visitor, but for your too. Categories help users to move through your site and find the related material. So if you’re talking about e-commerce in your posts, categorize it in e-commerce. Make sure to use practical categories that people search for, if you use Shopaholic shop, well not many people are going to search for this.

Tags are basically something in between category and keyword. A post can belong to as many tags as possible, tagging actually refines search for users. As for pings, they started gaining importance until recently. Pings are like knocking on the doors of search engines and tagging services and introducing your website to them so yes, pings are very important for increasing traffic to your website.

How to Increase Traffic on Your Articles By Using Tagging

Something About Tagging

If you’re into search engine optimization (SEO) then you may have heard of Tags. For the newbie’s out there, lets see why all the fuss about this.

tags
What exactly Tagging is?

In a strict definition term, tagging is a way to organize or classify the information on the internet. It helps readers to find what they’re looking for and can quickly access if the article is relevant or not. Most people instead of using big categories just tag relevant keywords on the post. Difference between categories and tag is that an article can belong to just one category. In tags, article can belong to several tags.
How can you tag?

Tagging is easy. You can tag people in photos or your can tag article you wrote on your blog or website. There are not really any specific rules to do tagging; you can simply tag whatever is making sense to you.

Let’s give you an example, you write an article about house, you can tag this article as sunny kitchen, bay windows, brass doors, wooden floor, pink bathroom, curtains etc. provided these keywords are present in your article.

To give you more clear idea, let’s take a paragraph from an article:

I was sitting just now before the hearth, with my feet in the bearskin rug you sent us two Christmases ago. The light of the low wood fire was chasing the shadows around the room, over my books and my pictures, and all the fine and gracious luxuries with which I may now make my eyes and my heart glad, and pamper the tastes that grow with feeding. I was taking count, so to speak, of my prosperity-the material treasures, the better treasure that I find in such portion of fame as the world has allotted me, and the treasure of treasures across the threshold of the next room-in the next room? No-there, here, in every room, in every corner of the house, filling it with peace, is the gentle and holy spirit of love.
(Excerpt from: A Letter and a Paragraph by Henry Cuyler Bunner)

Tags: rug, Christmas, shadow, heart, fame, house, peace, love,treasure .


Why tagging is good?

Tagging is highly recommended in internet world, especially if you’re into branding your business or website. Our search engine picks the tag word and give appropriate results in searching also search engines like Google, Yahoo or MSN crawls your tags individually and if your tag matches with users query they pick your article. So if your article is tagged comprehensively, there are better chances of it to appear when searched. Here are three main uses of tagging:

  • * Gives you unlimited way to classify an item
  • * Helps bring more traffic to your site
  • * Increase ranking of your website

Many social networking sites encourage and implements tagging such as Youtube or Technoarti. Check them out to know how they use tagging to their benefit.

Here is the tip for SooperArticles authors. During writing keywords do not use spaces after comma, we only allow 100 characters for keywords. This way you can write more keywords for your articles.

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